Shawn Rosko
COO, Essential Internet Marketing, LLC
Social Media Manager

With a total of 16 years experience in the promotions and marketing industry, Shawn has a complete understanding of the importance of branding and exposure in marketing. Add that to his uncanny ability to network and promote content online and you have what we consider the ideal Social Media Marketer.

Most recently, Shawn worked with an industry leading agency for three years learning the art and science of SEO and link building. His aptitude and ability in this area quickly propelled him into a management position where he managed SEO accounts, led a team of link builders, and even trained new employees. Eventually, Shawn's understanding of backlink quality moved him into a more specialized role as backlink quality control manager. In this role, Shawn oversaw all incoming links to assure that they followed the search engine's strict guidelines and even performed audits for websites that had failed to do so, so that they could apply for reinclusion.

When Shawn isn't making his clients rich or promoting his own web sites he's also a successful musician. His band, In The Casket, (extreme melodic metal) was voted 2008's best metal band in NY's Capital Region by Metroland. Also, because of the band's unique style of music and Shawn's ability to promote online, they have a substantial following across much of Europe as well.

Shawn's philosophy to internet marketing is simple: Quality is king! Whether your talking about content, design, SEO, or Social Media; if quality isn't a priority, your efforts are doomed from the start.

People who've recommended Shawn:

“Shawn is intelligent, passionate and self-motivated with a love for the SEO industry and years of experience evaluating quality work. He was our go-to guy for link audits and quality control. When he worked directly with me on reporting and in-depth Internet marketing analysis he was always thorough and professional. I would often assign special projects to Shawn because of his unique perspective and his ability to quickly and accurately report findings. I know that I'll work with Shawn again in the future because of his work ethic.” - Rhea Drysdale, COO, Outspoken Media

"It's pretty easy to be impressed by Shawn. When I first started at We Build Pages, it was made clear to me that Shawn was the go-to guy for most situations because of his amazing eye. He can spot solutions before most people have found the problem. He took on many different tasks and roles at We Build Pages, from Link Builder to Quality Control Manger to SEO Report Specialist, and with each one he continued to excel and expand his skill set. Shawn has a great talent for Internet marketing and is incredibly bright and hardworking. Above all that, Shawn's an amazing guy. He handles himself with ease in even the most challenging situations and is the type of person that makes everyone around him feel more comfortable. I can recommend him without hesitation for any Internet marketing-related position. He is an exceptional team member and I will miss his presence in our office." - Lisa Barone, CBO, Outspoken Media

Shawn's most recent Blog posts can be found below:

Search and Social Weekly Wrap-up 10/30

October 30, 2009

Twitter adds lists, Geocities is no more, and Google…well…does what Google does: adds a variety of new features and products for us to swoon over (or complain about).
Twitter Lists Launched
If you use a 3rd party application for twitter (like I’d imagine most tweeps do), then you probably have little reason to go to the actual [...]

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Just an Update Regarding the Stagnant Blog

September 19, 2009

Hello everyone, we just wanted to do a quick post to let anyone that checks out the blog that we are here and things are going well. We have really been slacking on the blog, but for good reasons.  The fact of the matter is that we have been REALLY busy with work for clients, [...]

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Social Media Weekly Wrap 7/31/09

July 31, 2009
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Social media is amazingly powerful and social networking sites have been growing at unbelievably fast rates, and they are also starting to replace some mainstream news sources and even the search engines for some people. The fact of the matter is that many social networking sites, mainly Twitter and Facebook, are breaking many news stories [...]

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Social Media Weekly Wrap 7/24/09

July 24, 2009
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This week was no different than any other week in the world of social media, so that means there was a lot going on and lots of big news. With so much going on every week it is impossible to list everything, so here is a list of some of the social media news that [...]

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Social Media Weekly Wrap

July 17, 2009

Social news sites and all of the other social networking sites are not going anywhere, in fact the communities are growing everyday and many of the top news stories worldwide first break in these social networking communities. Every week the social communities are buzzing with many big stories. Now, every Friday, we’ll bring you [...]

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Social Networking, What's the Big Deal?

May 14, 2009

You hear the words being mentioned all the time and there are so many companies taking advantage of the social network uprising. When done properly they are finding great success with it because it gives them a way to better interact with their customers. People like communication, information, and honesty, and social networks give business’s [...]

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